Refund Report

Refund rate, units refunded, and total refund amount per SKU and ASIN.

Use cases to connect google sheets to amazon and ecommerce

4.8 Rating · 11k+ Downloads · Trusted by Sellers

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Pet Lovers
Vahdam Teas
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Viva Naturals
Hyperzon
Ridgeline Insights
Lovebug Probiotics
Encased
Pet Lovers
Vahdam Teas
Boldify
Viva Naturals
Hyperzon
Ridgeline Insights
Lovebug Probiotics
Last updated -
June 12, 2026

What This Report Covers

✅ The Refund report returns refund rate, total units refunded, and total refund amount per SKU and ASIN for any selected period.

✅ Refund rate and unit count come from Amazon's sales and traffic data. Total refund amount is pulled from matched financial refund events.

✅ Use this data to monitor refund trends per product and identify SKUs with rising return rates before they affect account health metrics.

The Amazon Seller Central Refund report returns refund metrics at the SKU and ASIN level. It combines refund rate and unit counts from Amazon's sales and traffic data with total refund amounts matched from financial refund events.

Supported Fields

|Report Name|API|Field Name|Description| |---|---|---|---| |Refund|Reports API|Marketplace|Amazon marketplace used for the refund metrics| |Refund|Reports API|SKU|Seller SKU used for SKU-level refund metrics| |Refund|Reports API|ASIN|Amazon product identifier used for ASIN-level refund metrics| |Refund|Reports API|Refund Percentage|Percentage of units refunded for the selected period| |Refund|Reports API|Total Counts of Refunds|Total units refunded for the selected period| |Refund|Reports API|Total Amount of Refunds|Total refund amount from matched financial refund events|

What Sellers Use This For

Refund rate monitoring per SKU. refundRate shows what percentage of units are being returned for each product. Tracking this over time surfaces SKUs with rising return rates before they cross thresholds that affect account health.

Unit vs amount reconciliation. unitsRefunded counts the returns. CurrencyAmount shows the total refund amount issued. Comparing these two fields per SKU shows whether high-unit-count returns are driving proportional financial impact or whether a small number of high-value returns is the real issue.

Marketplace refund comparison. marketplaceIds lets you compare refund rates for the same SKU across different storefronts. A product with a high refund rate in one marketplace and a low rate in another points to a market-specific issue.

How Gorilla ROI Pulls This Data

Gorilla ROI connects to the Amazon SP-API using the GET_SALES_AND_TRAFFIC_REPORT report type from the ReportsAPI and listFinancialEvents from the FinancesAPI. Data updates automatically on a regular schedule. No csv exports. No manual downloads. The numbers are current the moment you open the sheet. Feed AI with our data to stay on top and ahead of your business.

For field definitions, see the Amazon Seller Data Supported article in our help center.

Other Reports and Supported Fields

| Report | What It Covers | Fields | |---|---|---| | [AWD Inbound Shipments](/amazon-seller-central-reports/awd-inbound-shipments/) | Shipment status, origin, destination, carrier, and received quantity per AWD inbound order | 26 | | [AWD Inbound Shipment Items](/amazon-seller-central-reports/awd-inbound-shipment-items/) | SKU, ASIN, package type, prep category, and dimensions for every item in an AWD inbound shipment | 16 | | [Business Report](/amazon-seller-central-reports/business-report/) | Sessions, page views, Buy Box percentage, unit session rate, and ordered product sales by SKU | 26 | | [Buy Box](/amazon-seller-central-reports/buy-box/) | Marketplace, competing offer count, and Buy Box winner status per SKU | 5 | | [Buy Box Offers](/amazon-seller-central-reports/buy-box-offers/) | Every competing offer per SKU with pricing, fulfillment method, seller feedback, and Buy Box status | 16 | | [Buy Box Winner Full](/amazon-seller-central-reports/buy-box-winner-full/) | The current Buy Box winning offer per SKU with pricing, fulfillment method, and seller detail | 15 | | [Category](/amazon-seller-central-reports/category/) | Full browse category path, top level category, and child category per SKU and ASIN | 6 | | [COGS](/amazon-seller-central-reports/cogs/) | Centralized cost of goods sold per SKU matched against Amazon sales and finance data | 4 | | [Competitive Price](/amazon-seller-central-reports/competitive-price/) | Amazon's competitive price per SKU by pricing model, condition, offer count, and landed price | 11 | | [Cost Dump](/amazon-seller-central-reports/cost-dump/) | Raw uploaded cost of goods per SKU with currency, the source behind all COGS calculations | 4 | | [Fees Estimate](/amazon-seller-central-reports/fees-estimate/) | Estimated and final Amazon fees per SKU broken down by FBA, referral, per-item, and variable closing fees | 16 | | [Finance](/amazon-seller-central-reports/finance/) | Every financial event posted to your account: shipments, refunds, fees, charges, and adjustments | 7 | | [Finance Total](/amazon-seller-central-reports/finance-total/) | Summed finance amounts filtered by marketplace, SKU, event type, and charge type | 6 | | [GrossProfit](/amazon-seller-central-reports/gross-profit/) | Calculated gross profit per SKU using Amazon finance amounts, fee data, and uploaded cost inputs | 4 | | [Inbound Shipments](/amazon-seller-central-reports/inboundship/) | FBA shipment name, ship-from address, destination fulfillment center, status, and prep requirements | 19 | | [Inbound Shipment Items](/amazon-seller-central-reports/inboundship-items/) | SKU, quantities shipped and received, fulfillment network SKU, and status per FBA inbound shipment | 9 | | [Inventory](/amazon-seller-central-reports/inventory/) | Total, fulfillable, reserved, inbound, unsellable, and future supply quantities per SKU | 19 | | [Inventory Health](/amazon-seller-central-reports/inventory-health/) | Aged inventory brackets, days of supply, sell-through rate, restock recommendations, and storage cost estimates | 65 | | [Inventory History](/amazon-seller-central-reports/inventory-history/) | Daily FBA inventory snapshots per SKU stored by Gorilla ROI for historical trending and stockout analysis | 21 | | [Inventory Ledger](/amazon-seller-central-reports/inventory-ledger/) | Starting and ending warehouse balances with every inventory movement: receipts, shipments, returns, and losses | 20 | | [Inventory OOS](/amazon-seller-central-reports/inventory-oos/) | Out-of-stock days and out-of-stock percentage per SKU calculated from stored inventory history | 5 | | [Inventory Received](/amazon-seller-central-reports/inventory-received/) | Received date, fulfillment center, FNSKU, and quantity received per FBA inbound receipt | 10 | | [Inventory Restock](/amazon-seller-central-reports/inventory-restock/) | Amazon's recommended replenishment quantity, ship date, days of supply, and restock alerts per SKU | 16 | | [Orders](/amazon-seller-central-reports/orders/) | Every order and order item with pricing, taxes, discounts, fulfillment channel, shipping address, and return quantity | 27 | | [Price](/amazon-seller-central-reports/price/) | Buy Box price, lowest price, and your price per SKU with listing price, shipping, and landed price broken out | 20 | | [Product](/amazon-seller-central-reports/product/) | Full catalog attributes per SKU: title, brand, dimensions, identifiers, keywords, variation details, and image URL | 46 | | [ProfitLoss](/amazon-seller-central-reports/profit-loss/) | Calculated profit or loss per SKU using Amazon sales, fees, charges, and uploaded cost of goods | 8 | | [ProfitLoss Orders](/amazon-seller-central-reports/profit-loss-orders/) | Order-level calculated profit or loss per order ID and SKU with sales, fees, charges, and COGS | 10 | | [ProfitLoss Total](/amazon-seller-central-reports/profit-loss-total/) | Total profit or loss for any selected period summed across marketplace, SKU, and ASIN filters | 8 | | [Ranking](/amazon-seller-central-reports/ranking/) | BSR by top-level category and child category per SKU and ASIN across all marketplaces | 5 | | [ReconcileRefunds](/amazon-seller-central-reports/reconcile-refunds/) | Original order quantity matched against returned quantity per order ID and SKU | 8 | | [Refund](/amazon-seller-central-reports/refund/) | Refund rate, units refunded, and total refund amount per SKU and ASIN | 6 | | [Refund Total](/amazon-seller-central-reports/refund-total/) | Total refund percentage, units refunded, and refund amount for a selected marketplace and period | 4 | | [Reimburse Details](/amazon-seller-central-reports/reimburse-details/) | Every FBA reimbursement with reason, condition, cash and inventory quantities, and total amount | 17 | | [Reimburse Inventory](/amazon-seller-central-reports/reimburse-inventory/) | Inventory adjustment events from the ledger with date, fulfillment center, quantity, reason, and disposition | 10 | | [Reimburse Replace](/amazon-seller-central-reports/reimburse-replace/) | Every FBA replacement shipment with reason code, fulfillment center, and original order ID | 9 | | [Reimburse Returns](/amazon-seller-central-reports/reimburse-returns/) | Every customer return with reason, disposition, status, fulfillment center, and customer comments | 14 | | [Removals](/amazon-seller-central-reports/removals/) | Amazon's recommended removal quantities per SKU split by sellable and unsellable age brackets | 14 | | [Removals Details](/amazon-seller-central-reports/removals-details/) | Every removal order line with status, quantities, disposition, removal fee, and last updated date | 16 | | [Sales](/amazon-seller-central-reports/sales/) | Sales amounts, unit counts, and order counts per SKU broken down by every Amazon order status | 33 | | [Sales Total](/amazon-seller-central-reports/sales-total/) | Summed sales amounts, unit counts, and order counts for any selected period and order status | 33 | | [Settlement](/amazon-seller-central-reports/settlement/) | Settlement ID, period dates, deposit date, and total amount per Amazon settlement payment | 6 | | [Settlement Details](/amazon-seller-central-reports/settlement-details/) | Every transaction line inside each settlement with amount type, description, order IDs, and posted date | 19 | | [Storage Fees](/amazon-seller-central-reports/storage-fees/) | Estimated monthly storage fee per ASIN with dimensions, weight, size tier, storage rate, and discount eligibility | 24 |

Frequently
Asked Questions

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How long does setup take?

Setup takes a few minutes. You connect your Amazon, Shopify, or Walmart account and choose the data you want in Google Sheets. After that, data loads and syncs automatically in the background going forward.

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How does it get data into Google Sheets?

Gorilla ROI connects directly to your ecommerce platforms and syncs structured data into Google Sheets automatically. Once connected, data stays available without re-downloading files.

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What platforms can I connect?

Gorilla ROI supports Amazon, Shopify, and Walmart. The focus is ecommerce operations rather than connecting dozens of unrelated platforms.

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Will my data stay accurate and update automatically?

Yes. Once connected, data syncs automatically based on your settings so Sheets stays current without manual exports or re-imports.

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Does the data match my platform?

Yes. Gorilla ROI pulls data directly from the source. What you see in your sheet matches what the platform API reports.

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Do I need coding or technical skills?

No. Gorilla ROI works through a point-and-click interface inside Google Sheets. Advanced users can use formulas if they want, but coding is not required.

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