Google Sheets Functions

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GORILLA_PRODUCT() – Get product info such as title, image, weight

Sample Usage

=GORILLA_PRODUCT("IPHONE7382", "SmallImage_URL", "US")
=GORILLA_PRODUCT("B03H39FJ32", "Scent")

Syntax Description

show product info


Get product information for a SKU or ASIN such as title, image URL, weight, color and other supported attributes.


GORILLA_PRODUCT(sku, attributes, [marketplace])

for Gorilla Agency, the syntax is



SKU or ASIN of the product. Can be an array of strings like {“SKU12345″,”ASIN12345”} or a string.


Product’s attribute to retrieve shown below.


OPTIONAL – Marketplace filter. Use Default for the seller default. Other valid values are country codes US, IT, etc. or Amazon Marketplace ID like ATVPDKIKX0DER.


Binding Brand
IsAutographed ItemDimensions
ItemDimensions_Weight ItemDimensions_Width
ListPrice_Amount ListPrice_CurrencyCode
Model PackageDimensions
PackageDimensions_Weight PackageDimensions_Width
ProductGroup ProductTypeName
Size SmallImage
SmallImage_Width Studio
Color IsAdultProduct
ItemDimensions_Height ItemDimensions_Length
Label ListPrice
Manufacturer MaterialType
PackageDimensions_Height PackageDimensions_Length
PackageQuantity PartNumber
Publisher Scent
SmallImage_Height SmallImage_URL


Use ranges (e.g.A2:A100) in your formula wherever possible for quicker results and to prevent Google blocking your account for 24 hrs due to overloading their resources.

=GORILLA_PRODUCT("IPHONE7382", "SmallImage_URL", "US")

This formula will pull the main small image URL of SKU IPHONE7382 from the US marketplace. You can then combine it with the regular IMAGE( ) to display it as an image.

=GORILLA_PRODUCT("B03H39FJ32", "Scent")

Displays the scent name for ASIN B03H39FJ32. If no marketplace is assigned, it will grab the data from the main marketplace.


Supports 2 dimensional ranges. Bulk return an array of values by assigning the range of the SKU. In this example the SKU or ASIN is listed in A2:A10 and returns all values at once. Can also work for rows and ranges like A1:Z1 or D3:G37.

gorilla product function

For Gorilla Agency, the formulas will start with the seller ID:

=GORILLA_FEETYPE("SELLER349d3", "US", "FBA", "Column", "No")

What is Gorilla ROI?

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